OUR SERVICES

TRADITIONAL MARKETING (TV)

TV isn’t Dead but it’s definitely evolving!

As ratings behemoths Nielsen and Comscore have been drastically increasing their measuring and targeting capabilities, stations have increased their delivery capabilities. When you pair this with the fact that TV reaches 95% of U.S. consumers, you can assume TV is still relevant.

TV MEDIA BUYING

We pair this with our video production and know-how of traditional marketing. We then treat your money as if it were our money, whether it is establishing with a new station or leveraging with a station that we have worked with in the past, we use the same principles when purchasing media.  We plan out demographics, plan and analyze programming, then we negotiate with the stations, and place the buy.

We monitor and audit the buy through the year to make sure that we are hitting KPIs and keeping your budget in line.

SOCIAL MARKETING

Social Marketing has continued to evolve at an extremely accelerated pace. Between Facebook, Instagram, Pinterest, Twitter, LinkedIn, and YouTube, it can be extremely difficult to master all of these platforms. The first thing to know about social is that there is organic reach and paid reach; all of these platforms have varying degrees of organics vs. paid. 

That is where we come in, we analyze your business and give recommendations on the best platforms and strategies to implement. We pair this with our video production and media buying know-how to craft an effective plan.

VIDEO PRODUCTION

With an ever-changing media landscape, our video production focuses on effective and lean production methods. It is created to suit your needs and deliver effective messaging.

CONSULTING

We take an all-encompassing view of your marketing efforts and make recommendations on how to get all of your marketing efforts and messaging in sync with each other. We create a marketing plan, determine your message, and set your marketing mix. We use this to increase brand management and brand recall to increase your customer base and drive brand loyalty.

DRONE VIDEO

Chrispy Media Group is committed to providing quality aerial video in a safe manner and always within the current laws. We are licensed by the FAA and can request access to airspace that is unavailable to unlicensed operators.

OUR PARTNERS

SEO

We partner with Intellectual Ninjas to help small and midsized businesses get found on the web.

Reviews

When a client needs better online reviews and reputation management, we partner with Podium.

PPC

Depending on a client’s need for PPC, we partner with Sinclair Broadcasting or Intellectual Ninjas.

Scaled Video Production

We partner with Avenoir Road Productions and Carbon Stories to expand your video productions.

Web Design

We partner with Tight Lines Digital for quick, clean, and effective websites.

Logo Design

Partnership with ADT Designs.

TESTIMONIALS

Keil Lasik Vision Center logo
Chris Pucci and John VanDoorne have done an outstanding job with our advertising! They took over during a difficult time for us and for our country - right before covid-19. They immediately went to work trying to understand our goals and our mission. Right away, Chris came in for an evaluation (even though he didn't need glasses) just so that he could get to know us and our process better. At the early stage of the pandemic due to a statewide order, we were forced to close to all except emergencies. During this difficult time, they didn't panic. They helped us implement an excellent public service message that played a strong role in reassuring people and our patients. When we reopened people knew that we would be here for them if and when they needed us. Their skills and understanding of our mission has allowed them to produce effective videos that we have used on TV, online, in house, on social media, and so on. Also, they have been able to get us competitive rates for our television advertising so we are confident that we are getting good value for our efforts. Great work! I would recommend this agency to anyone!

Dr. Michael L. Keil

Refractive Surgeon and Owner of Keil Lasik Vision Center, Grand Rapids, MI

Stanley Steemer logo
Chris and John are incredible to work with.  All aspects of the process are explained well and timely.  We have worked with them for many years and highly recommend them and their services.

Jason Fender

VP, Stanley Steemer of Roanoke, Charleston, Knoxville, Charlottesville, Greensboro

Stanley Steemer logo
Alabaster has been great to work with over the years. We have been using them for local tv advertising since 2013 and within the last several years we switched our internet advertising as well. Results have been awesome. Customer service is amazing and they are always watching out for our best interests. They get us the best deals for the best results. I feel like they watch out for us so much that they act like they are spending their own money on our advertising. Best advertising company we have ever used.

Ryan Mount

Stanley Steemer Knoxville & Stanley Steemer Roanoke

Paws With A Cause logo
We have worked on a number of video projects with Chris and John. They both have a great eye for what kind of shots are needed. Their laid back personalities make filming easy, and their attention to detail and drive for excellence produce great results! We have loved their generosity and look forward to continuing our relationship with them!

Cara Conway

Public Relations and Social Media Coordinator for Paws With A Cause